YOUR STRATEGY SHOULD BE FLUID

Let me be your guide in building growth-driven transformation strategies

LEARN HOW

“The essence of strategy is choosing what not to do.” - Michael Porter

HOW I HELP

REACH OUT

MARKETING OPERATIONS

What I will do:

Technology Audit
Resource Allocation
Process Development
Analytics
Capital Allocation
Vendor Management
Cross-functional Collaboration

BRAND STRATEGY

What I will do:

Research
Audience Analysis
Competitive Analysis
SWOT
Value Proposition
Plan Development
Consensus Building

STRATEGIC COMMUNICATIONS

What I can do:

Internal/External
Content Strategy
Analytics
Consensus Building
Resourcing
Deployment Strategy

MARKETING STRATEGY & PLANNING

What I can do:

Audience Analysis
Market Research
OKR/KPI Development
Resourcing & Budget
Analytics & Review Process
Go-To-Market Planning

ABOUT

I am a data-driven growth strategist with 15 years of experience building strategic visions, collaborating with executive leadership, key stakeholders, project teams, and staff on their key objectives. Focusing on projects involving digital transformation and operations assessments, I have taken teams from confusion to focus across a number of industries. How? Through a proven process of research, analysis, and planning. The bottom line is that even the smallest project deserves a strategy, and I'm the person to help provide that strategy.

EXPERIENCE